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5 ways to motivate millennials

Posted by James Hawley, Hays EVP, on Tuesday, Jan 26, 2016

USCP Blog: Managing MillennialsMillennials will make up the majority of the US construction workforce within the next three years. How will this tipping point change how you manage your team?

Effective employee management is driven by understanding what they want and how to communicate and connect with them. Attracting and retaining millennials will be increasingly important as they become the sturdy foundation of your company.

Some construction firms are already taking steps to recruit and retain this important demographic, such as PCL Construction, which was named one of the top places to work for millennials in 2015.

So what motivates millennials?

1. Cultural fit
Millennials care more about meaning than money. Which is not saying you don’t have to pay market rates – they know their value – but they are willing to negotiate on pay if they feel their work is meaningful and that the company they are at is a good fit for their values.

2. Meaningful work
These workers want to be proud of the work they do and the organization they work for. Generation Y employees do not want to feel siloed or isolated. They might be a cog in the machine, but they want to know that they are a vital cog.

3. Don’t micromanage
Give millennials ownership of their role. Do not micromanage, set specific, achievable goals and let them run their projects resulting in a tangible result they are proud of and thus proud to be on the team, with the company.

4. Communication and feedback
Millennials want to know how they’re doing in real time so they can correct and improve. The standard twice-a-year performance review won’t be enough – aim to praise and critique a few times a week so your younger workers know that you’re paying attention and invested in their performance.

5. New skills and challenges
Millennials want to be constantly evolving their skillset and learning more. One reason for their job-hopping reputation is that after one to two years millennials need stretch assignments, new challenges, and increasing responsibilities.

Need to hire or want some tips on recruiting millennials? Contact your local construction consultant.

Request our 2015 salary guide for more construction industry insights.

Talk to James Hawley, Hays EVP, about the US Construction market.


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