About us

Overview

We specialise in providing high quality, low cost insurance for over 50s. Over 700,000 people have already chosen RIAS for their insurance needs, making RIAS a highly desirable career choice.

Key products are household, motor and travel insurance. We have a track record of over 30% annual compound growth, premium excess of £140 million pa and over 1,000 employees.

Affinity partners include high street retailers, charities and Newspaper and publishing group. Our head office is located in Bournemouth, Dorset, and we also have one office in Belfast. Our call centre operation is based across these two sites.

We were established in 1992 as IAS – Insurance Advisory Service (IAS). Relaunched brand in 2004 as RIAS, with strapline “Insurance for the over 50s”.

Awards and recognition

• Ranked as 22nd in independent “2004 Top 50 Brokers” survey conducted by IMAS Corporate Advisers/Insurance Times magazine.
• Won “Best Home Insurer” in 2004 at Guardian Newspaper Consumer Finance Awards. (Voted by 7,000 customers in Independent survey).
• Which? Consumer magazine voted RIAS Home Insurance as Best Buy in 6 categories (December 2004).
• Main sponsor of Poole Pirates Team (Speedway) for 2004-2005.
• FSA approved and regulated as of 14th January 2005.