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The myth of the “digital expert” – why you shouldn’t try to be an IT generalist

Posted David Brown, Executive Vice President, Veredus | Hays, on Thursday, Apr 14, 2016

New year people workingThe IT function moves quickly and the word “digital” can mean anything from design to development, marketing to analytics so when I see people claim to be “digital experts” it’s often a red flag.

How can you sell your skills without branding yourself a generalist to get further in your career?

There are just too many roles for anyone to be entirely competent in all of them. Be precise about exactly what it is you specialize in and you greatly increase the likelihood of finding yourself not just any role, but a relevant one

Master of one
It’s much more impressive to be a Master of one trade than a Jack of all; there are very few employers who give recruiters a brief to find someone who knows a little bit about everything, but everything about nothing.

Be honest
By being up front and honest about your skillset you’re more likely to be contacted by recruiters and employers alike. It’s always tempting to try and make yourself stand out by describing yourself in a slightly embellished or fun way but it’s not profile views you’re looking for – it’s a job offer.

Align your resume with job descriptions
Recruiters and employers will have a far easier time matching up their job description against your skillset if you’re exact about what it is that you specialize in. It’s by creating a comprehensive, detailed profile that you’ll differentiate yourself from the competition, not by making exaggerated claims.

Find the right next move for you, or search relevant jobs:

Job Title Location Job ID
Lead BI Developer Raleigh 1061440
Web Developer Tampa Bay 1061600
Director, Enterprise Data & Analytics Dallas 1061334
Data Warehouse Analyst Richmond 1061269
.NET Developer/Architect Atlanta 1060936
Senior Python/Django Developer Washington, DC 1060468
ESB Development Lead New York 1060605

Talk to Dave Brown, Hays EVP, about the US IT market.

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